The Ragged Priest

Look Book

Ragged Priest is a very bold and unique clothing brand. For this project I used a combination of the brand’s photos and my own. I wanted to communicate the bold feeling through the images. I decided to use bright colors for the background of the pictures. I also incorporated some lines and patterns that resemble the patterns in the clothing. Doing this helps bring attention to the clothing and makes it memorable. For the social media, I used the logo I created for the line and made parts of it show on every image on the Instagram post. When you visit the Ragged Priest Instagram page, you see all the images come together to create the full logo. I made a gif for the web landing page. I put the logo in the background of all the pictures. Seeing the logo on every slide makes the viewer logo and the clothing line more memorable.